PLANET COLOR® CUSTOM COLORS NOW AVAILABLE IN A WATERBORNE BASECOAT

October 2010

Warrensville Heights, Ohio – Planet Color® custom automotive paints are now available throughout North America in a low VOC system; but unlike other low VOC custom products, they do not sacrifice quality or brilliant results to meet compliance.

That’s because Planet Color® is now available with the Sherwin-Williams® AWX® Waterborne Basecoat so it behaves just like the latest, most-effective solvent-borne systems of today.

With the introduction of PCWC6 Waterborne mid-coat mixing clear with dye concentrates, colors for the Planet Color® Waterborne system can be found in its special color selector (AS2615) to create a high quality, custom finish when painting in VOC restricted areas.

Planet Color® custom paints are a system of custom automotive colors developed by Sherwin-Williams, which utilize the latest high-quality pigments and dye concentrates for a radical new appearance. Planet Color® includes unique optically enhanced additives in a two- or three-stage application process and has been a tremendous hit among custom automotive enthusiasts, painters and shop owners alike for several years. 

Planet Color® offers stunning, radical, multi-dimensional finishes that are color shifting, iridescent, illuminated and shimmering in their texture; its finishes offer unparalleled durability and limitless color possibilities, and its two- and three-coat applications boast results limited only by the imagination.

With Planet Color®, custom painters can save their own custom formulations within the Sherwin-Williams® FormulaExpress® online color formula retrieval system for a future exact formula match reference.  Custom painters also have the ability to mix as little, or as much Planet Color® paint as needed specific to their customization projects.

Whether you’re painting a timeless classic or a modern speedster, Planet Color® has your color.

For more information about Planet Color® or other Sherwin-Williams Automotive Finishes products or services, visit www.sherwin-automotive.com or call 1-800-SWULTRA (1-800-798-5872).

 

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